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	<title>Fat Models</title>
	<link>http://blog.concretegong.co.uk</link>
	<description>adventures in web development</description>
	<lastBuildDate>Tue, 27 Jul 2010 14:35:10 +0000</lastBuildDate>
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	<item>
		<title>Speed up database access when using Zend_Db and Zend_Cache</title>
		<description>Before it performs a query, Zend_Db first needs to look up the metadata for the table.

You can easily store the results of the metadata lookups in the cache.

Assuming you already have a valid Zend_Cache object, add the  following line to the bootstrap:

Zend_Db_Table_Abstract::setDefaultMetadataCache($cache);

That's it. </description>
		<link>http://blog.concretegong.co.uk/?p=97</link>
			</item>
	<item>
		<title>Duplicate Content</title>
		<description>On the subject of  penalistation for duplicate content.  Google says ....
Duplicate content on a site is not grounds for action on that site unless it appears that the intent of the duplicate content is to be deceptive and manipulate search engine results. If your site suffers from duplicate ...</description>
		<link>http://blog.concretegong.co.uk/?p=92</link>
			</item>
	<item>
		<title>Zend Framework: Optimizing Custom Routes</title>
		<description>Very nice article on how to improve the performance of custom routes in the Zend Framework.

If you use 'em, read this...

http://blog.fedecarg.com/2008/07/15/improving-the-performance-of-zend_controller/ </description>
		<link>http://blog.concretegong.co.uk/?p=87</link>
			</item>
	<item>
		<title>Requirement Gathering</title>
		<description>Userfocus

	who are the target audiences (not everyone, prioritise)
	expectations between client and agency (red wont work for our user because ... problems not solutions)
	 clients resposiblity to highlight issues and ours to provide solutions

Inormation Architecture

	 ensure content is grouped for user not internal structures

Goals

	why does client have a website?
	what do you ...</description>
		<link>http://blog.concretegong.co.uk/?p=83</link>
			</item>
	<item>
		<title>iptables, proftpd and passive mode</title>
		<description>Just in case I forget...

proftpd

PassivePorts 49152 65534

iptables

-A INPUT -p tcp -m tcp --dport 49152:65534 -j ACCEPT

restart both services </description>
		<link>http://blog.concretegong.co.uk/?p=78</link>
			</item>
	<item>
		<title>Search Engine Optimisation &#8211; Link Building Strategy</title>
		<description>I recently had a meeting with a very interesting chap regarding SEO for a website I am working on.   We talked about the general SEO stuff  -h1's, meta-descriptions, page titles and robot fodder, as well as link building strategies.

I must admint SEO is not my favourite subject ...</description>
		<link>http://blog.concretegong.co.uk/?p=64</link>
			</item>
	<item>
		<title>Your Design Sucks!</title>
		<description>Great Presentation by Paul Boag about how to get design sign off.  Some really useful insights as to how Headscape does it.  Makes a lot of sense.

http://headscape.co.uk/head/ </description>
		<link>http://blog.concretegong.co.uk/?p=60</link>
			</item>
	<item>
		<title>Skateboard Graphics</title>
		<description>A superb collection of skateboard graphics complied by Chris Spooner.

http://vectortuts.com/designing/30-cool-vector-illustrated-skateboard-decks/ </description>
		<link>http://blog.concretegong.co.uk/?p=57</link>
			</item>
	<item>
		<title>Zend Framework: Modular Structure</title>
		<description>After searching for a long time I still couldn't find any tutorials on how to set up my directories and code to enable a nice tidy logical folder structure that contains each module of a larger application.

The standard (non-modular) structure is as follows.
web_root/
    application/
    ...</description>
		<link>http://blog.concretegong.co.uk/?p=31</link>
			</item>
	<item>
		<title>Tutorials: 50 dirty filthy grunge photoshop effects</title>
		<description>If Cobain could have used photoshop...

http://psdtuts.com/tutorials-effects/50-dirty-filthy-grunge-photoshop-effects/ </description>
		<link>http://blog.concretegong.co.uk/?p=22</link>
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